A Focus On Relationships
Strong radio promotions is built on strong relationships. Over the years, Creative Promotions has developed strong relationships with music programmers at the nation’s top stations who are the gate keepers to the national listening audience your artists desire to reach with their music ministry.

A Focus On Knowledge
Creative Promotions knows and understands the Christian radio marketplace, Christian music formats and what stations are looking for in new music. This knowledge is important in assisting in the selection of the appropriate single for both the radio station and listener. We also understand the importance of getting to know the heart and the music of an artist, and communicating it to the decision makers at Christian radio.

A Focus On Experience
The relationships we've developed over the years and the knowledge gained in Christian radio come from experience. Together, Wendell Gafford and Jim Veldhuis have over 30 years experience in Christian radio, with an emphasis on the Inspirational and AC formats respectively. 

 

Wendell Gafford served as an air personality and music director at WFRN, Elkhart/South Bend, Indiana. During his tenure from 1988-1994, this Inspirational reporter was one of the nations most listened to commercial Christian radio stations. That experience was followed by two years as Manager of Radio Promotions for Integrity Music, one of Christian music’s leading record labels. From September 1996 through May of 1998, he served as Program Director/Promotions Director for the Praise FM Network in West Central Minnesota . Since it's start in the fall of 1996, Creative Promotions has enjoyed consistent impact on the national Inspirational charts with over 160 singles charting in the Top 20.

 

Jim Veldhuis has been in the Christian music and radio industry for over 20 years. He did mornings at WHME/South Bend IN, and subsequently launched WHPZ (The Pulse) in South Bend.  He was also PD and morning show host at KBIQ/Colorado Springs CO for over 3 years, until the launch of Christian Radio & Retail Weekly, a trade publication, where he served as Managing Editor since its' inception, through September '05.  Along with his new focus on AC radio promotions, he is currently working with and consulting both Billboard Radio Monitor, and Musicrypt Digital Media Delivery Service.